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Marketing

How a summer of bold marketing fueled a comeback at Chili's

 By Joe Guszkowski on Sep. 05, 2024

An attack on the Big Mac and a pair of viral TikTok trends helped make Chili’s cool again. Now the challenge will be keeping it that way.

Financing

Value and cups appear to be helping McDonald's regain customers

 By Jonathan Maze on Sep. 04, 2024

Surveys and traffic data suggest that the Chicago-based fast-food chain has improved its results in recent weeks, thanks to a value meal and Collectors’ Cups.

Financing

Most customers think restaurants are getting expensive

By Jonathan Maze on Sep. 04, 2024

The Bottom Line: A pair of studies by Revenue Management Solutions provide a sobering look at the views of consumers on restaurant prices and their dining habits.

Marketing

These 5 university campuses eat the most Chipotle

By Lisa Jennings on Aug. 30, 2024

The fast-casual chain has a unique partnership with The Ohio State University because it's one of the top five schools that love Chipotle the most. We asked: What are the other four?

Marketing

The Habit Burger Grill changes name to become an 'ampersand brand'

By Lisa Jennings on Aug. 28, 2024

Meet the new Habit Burger & Grill. The name change is designed to celebrate the brand's diverse menu. RIP extraneous "the."

Marketing

Pizza Hut's new marketing gimmick solves an age-old problem

By Heather Lalley on Aug. 27, 2024

Marketing Bites: The chain is offering up a free Moving Box Table, providing a dining spot for those in the midst of a move.

Marketing

Raising Cane's goes gold with latest destination restaurant opening

By Lisa Jennings on Aug. 27, 2024

Th 828-unit chain celebrates its anniversary with the glittering opening of a uniquely shiny location in Boston.

Marketing

Burger King will give discounts and free Whoppers to Walmart customers

By Jonathan Maze on Aug. 22, 2024

The retail giant is working with the fast-food chain to give members of its Walmart+ program 25% discounts on digital orders and free Whoppers every three months.

Food

Popeyes is coming out with a new chicken wing sauce flavor

By Patricia Cobe on Aug. 22, 2024

The fast-food chicken chain is introducing a Sweet ‘n Smokey Chipotle sauce just as football season kicks off.

Marketing

Chick-fil-A is apparently jumping into the streaming wars

By Jonathan Maze on Aug. 21, 2024

The chicken sandwich chain is reportedly planning to create its own streaming platform featuring mostly unscripted, family-friendly shows later this year.

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