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Marketing

Chick-fil-A is apparently jumping into the streaming wars

 By Jonathan Maze on Aug. 21, 2024

The chicken sandwich chain is reportedly planning to create its own streaming platform featuring mostly unscripted, family-friendly shows later this year.

Marketing

Domino's enlists Simon Cowell to highlight its quality

 By Jonathan Maze on Aug. 20, 2024

The television personality known for judging talent is appearing in a new ad focusing on the pizza chain’s quality assurance.

Marketing

FTC sets new rules for curbing bogus online guest reviews

By Peter Romeo on Aug. 15, 2024

The regulations bar restaurants and other businesses from paying for positive evaluations, posting their own ghost-written reviews or enticing favorable coverage from influencers with the promise of freebies.

Financing

Subway plans a big discount as it works to reverse a sales slide

By Jonathan Maze on Aug. 15, 2024

The sandwich giant plans to give digital customers $6.99 Footlong subs starting later this month. The company has seen soft sales in recent months as consumers cut back on dining.

Marketing

With traffic slumping, it's go time for restaurant loyalty programs

By Peter Romeo on Aug. 08, 2024

Reality Check: So-called one-to-one marketing has been touted as a sure-fire remedy for flagging business. Now's the time for proof.

Marketing

McDonald's is bringing back collectors' cups

By Jonathan Maze on Aug. 07, 2024

The fast-food chain introduced a new Collector’s Meal featuring a selection of six cups highlighting some past marketing ties.

Leadership

Restaurant chains join forces to feed more children in need

By Peter Romeo on Aug. 07, 2024

The CEOs of operations ranging from Inspire Brands to Union Square Hospitality have pledged support for an initiative to provide meals while school is out of session.

Marketing

We'll pass on happy hour, Massachusetts restaurants say

By Peter Romeo on Aug. 05, 2024

Government Watch: The no-go on legalizing drink promos was one of the head-scratching political developments for restaurateurs last week.

Marketing

Here's what happened in McDonald's past attempts to go big

By Peter Romeo on Aug. 01, 2024

Restaurant Rewind: The burger giant is testing a new premium burger called the Big Arch, the latest in a long string of efforts by the Golden Arches to come up with another sandwich that has to be eaten with two hands. Here's a look at some of the misfires.

Financing

Denny's resurrects a past traffic builder to stem its losses to home cooking

By Peter Romeo on Jul. 30, 2024

Sales fell even though prices increased 5%, so the family-dining chain is bringing back its old $2/$4/$6/$8 tiered menu. Franchisees also closed 15 units last quarter.

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